{"id":381,"date":"2026-10-11T03:04:49","date_gmt":"2026-10-11T00:04:49","guid":{"rendered":"https:\/\/baigr.com\/blog\/%d9%88%d9%84%d8%a7%d8%a1-%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1\/"},"modified":"2026-10-11T03:04:49","modified_gmt":"2026-10-11T00:04:49","slug":"%d9%88%d9%84%d8%a7%d8%a1-%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1","status":"publish","type":"post","link":"https:\/\/baigr.com\/blog\/%d9%88%d9%84%d8%a7%d8%a1-%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1\/","title":{"rendered":"\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621: \u062d\u0648\u0651\u0644 \u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0644\u0645\u0631\u0629 \u0648\u0627\u062d\u062f\u0629 \u0625\u0644\u0649 \u0639\u0645\u064a\u0644 \u062f\u0627\u0626\u0645"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u0645\u062a\u062c\u0631 \u0642\u0647\u0648\u0629 \u0645\u062e\u062a\u0635\u0629 \u0641\u064a \u062c\u062f\u0629 \u064a\u062d\u0642\u0642 \u0645\u0628\u064a\u0639\u0627\u062a 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class=\"wp-block-paragraph\">\u0647\u0630\u0647 \u062d\u0627\u0644\u0629 \u0634\u0627\u0626\u0639\u0629 \u0623\u0643\u062b\u0631 \u0645\u0645\u0627 \u064a\u0638\u0646 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0634\u0627\u0631\u064a\u0639. \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0643\u0644\u0647 \u0639\u0644\u0649 \u062c\u0644\u0628 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0648\u0644\u0627 \u064a\u0633\u0623\u0644 \u0623\u062d\u062f \u0639\u0645\u0627 \u064a\u062d\u062f\u062b \u0644\u0647 \u0628\u0639\u062f \u0623\u0646 \u064a\u062f\u0641\u0639. \u0648\u0627\u0644\u0646\u062a\u064a\u062c\u0629 \u0623\u0646 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u064a\u0639\u064a\u0634 \u0639\u0644\u0649 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a\u060c \u0648\u0625\u0630\u0627 \u062a\u0648\u0642\u0641\u062a \u062a\u0648\u0642\u0641 \u0645\u0639\u0647\u0627. <strong>\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/strong> \u0647\u0648 \u0645\u0627 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\u0639\u0646\u062f\u0645\u0627 \u062a\u062a\u0648\u0641\u0631 \u0628\u062f\u0627\u0626\u0644 \u0623\u0631\u062e\u0635 \u0623\u0648 \u0623\u0642\u0631\u0628.<\/li>\n\n<li><strong>\u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0639\u0645\u064a\u0644<\/strong> \u0623\u0642\u0644 \u062a\u0643\u0644\u0641\u0629 \u0645\u0646 \u062c\u0644\u0628 \u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f\u060c \u0625\u0630 \u062a\u062a\u0631\u0627\u0648\u062d \u062a\u0643\u0644\u0641\u0629 \u0627\u0643\u062a\u0633\u0627\u0628 \u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f \u0628\u064a\u0646 5 \u064825 \u0636\u0639\u0641\u0627\u064b \u0645\u0646 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0639\u0645\u064a\u0644 \u062d\u0627\u0644\u064a \u0628\u062d\u0633\u0628 Harvard Business Review.<\/li>\n\n<li><strong>\u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u062b\u0627\u0646\u064a<\/strong> \u0647\u0648 \u0646\u0642\u0637\u0629 \u0627\u0644\u062a\u062d\u0648\u0644 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629\u060c \u0641\u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0630\u064a \u064a\u0639\u0648\u062f \u0645\u0631\u0629 \u064a\u0635\u0628\u062d \u0641\u064a \u0627\u0644\u063a\u0627\u0644\u0628 \u0623\u0642\u0631\u0628 \u0625\u0644\u0649 \u0627\u0644\u0639\u0648\u062f\u0629 \u0645\u0631\u0627\u062a \u0623\u062e\u0631\u0649.<\/li>\n\n<li><strong>\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0648\u0644\u0627\u0621<\/strong> \u062a\u062d\u0642\u0642 \u0639\u0627\u0626\u062f\u0627\u064b \u0644\u0623\u063a\u0644\u0628 \u0645\u0646 \u064a\u062f\u064a\u0631\u0647\u0627\u060c \u0641\u0642\u062f \u0623\u0641\u0627\u062f 92.7% \u0645\u0646 \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0628\u0639\u0627\u0626\u062f \u0625\u064a\u062c\u0627\u0628\u064a \u0641\u064a \u062a\u0642\u0631\u064a\u0631 Antavo \u0644\u0639\u0627\u0645 2026.<\/li>\n\n<li><strong>\u0642\u064a\u0627\u0633 \u0627\u0644\u0648\u0644\u0627\u0621<\/strong> \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0646\u0633\u0628\u0629 \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0645\u062a\u0643\u0631\u0631\u060c \u0648\u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062f\u0627\u0626\u0645\u0629 \u0644\u0644\u0639\u0645\u064a\u0644\u060c \u0648\u0645\u0624\u0634\u0631 \u0635\u0627\u0641\u064a \u0646\u0642\u0627\u0637 \u0627\u0644\u062a\u0631\u0648\u064a\u062c (NPS).<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0645\u0627 \u0647\u0648 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0647\u0648 \u0645\u064a\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0625\u0644\u0649 \u0627\u0644\u0634\u0631\u0627\u0621 \u0645\u0646\u0643 \u0645\u0631\u0629 \u0628\u0639\u062f \u0645\u0631\u0629\u060c \u0648\u0627\u062e\u062a\u064a\u0627\u0631\u0643 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\u0645\u0639\u0647. \u0647\u062f\u0641\u0643 \u0623\u0646 \u062a\u0646\u0642\u0644 \u0639\u0645\u0644\u0627\u0621\u0643 \u0645\u0646 \u0627\u0644\u062d\u0627\u0644\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0625\u0644\u0649 \u0627\u0644\u062b\u0627\u0646\u064a\u0629.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0645\u062b\u0627\u0644 \u064a\u0648\u0636\u062d \u0627\u0644\u0641\u0631\u0642: \u0645\u062d\u0637\u062a\u0627 \u0648\u0642\u0648\u062f \u0645\u062a\u062c\u0627\u0648\u0631\u062a\u0627\u0646 \u0628\u0627\u0644\u0633\u0639\u0631 \u0646\u0641\u0633\u0647. \u064a\u062a\u0648\u0642\u0641 \u0627\u0644\u0639\u0645\u064a\u0644 \u0639\u0646\u062f \u0627\u0644\u0623\u0648\u0644\u0649 \u0644\u0623\u0646\u0647\u0627 \u0639\u0644\u0649 \u064a\u0645\u064a\u0646\u0647 \u0641\u064a \u0637\u0631\u064a\u0642 \u0627\u0644\u0639\u0645\u0644\u060c \u0648\u0647\u0630\u0627 \u0627\u0639\u062a\u064a\u0627\u062f. \u0644\u0643\u0646 \u0625\u0646 \u0623\u063a\u0644\u0642\u062a \u064a\u0648\u0645\u0627\u064b \u0644\u0644\u0635\u064a\u0627\u0646\u0629 \u0648\u0630\u0647\u0628 \u0625\u0644\u0649 \u0627\u0644\u062b\u0627\u0646\u064a\u0629 \u062b\u0645 \u0639\u0627\u062f \u0625\u0644\u0649 \u0627\u0644\u0623\u0648\u0644\u0649 \u0641\u064a \u0627\u0644\u064a\u0648\u0645 \u0627\u0644\u062a\u0627\u0644\u064a \u0644\u0623\u0646 \u0627\u0644\u0639\u0627\u0645\u0644 \u064a\u0639\u0631\u0641\u0647 \u0648\u064a\u062e\u062f\u0645\u0647 \u0628\u0633\u0631\u0639\u0629\u060c \u0641\u0647\u0630\u0627 \u0628\u062f\u0627\u064a\u0629 \u0648\u0644\u0627\u0621. \u0627\u0644\u0641\u0631\u0642 \u0644\u064a\u0633 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c\u060c \u0628\u0644 \u0641\u064a \u0633\u0628\u0628 \u0627\u0644\u0639\u0648\u062f\u0629.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0644\u0645\u0627\u0630\u0627 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0639\u0645\u064a\u0644 \u0623\u0631\u0628\u062d \u0645\u0646 \u062c\u0644\u0628 \u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f\u061f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u0644\u0631\u0642\u0645 \u0627\u0644\u0623\u0634\u0647\u0631 \u0647\u0646\u0627 \u0645\u0627 \u0646\u0642\u0644\u062a\u0647 <a href=\"https:\/\/hbr.org\/2014\/10\/the-value-of-keeping-the-right-customers\" target=\"_blank\" rel=\"noopener\">Harvard Business Review<\/a>: \u0627\u0643\u062a\u0633\u0627\u0628 \u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f \u0642\u062f \u064a\u0643\u0644\u0641 \u0645\u0627 \u0628\u064a\u0646 5 \u064825 \u0636\u0639\u0641\u0627\u064b \u0645\u0646 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0639\u0645\u064a\u0644 \u062d\u0627\u0644\u064a\u060c \u0648\u0627\u0644\u0641\u0627\u0631\u0642 \u064a\u062e\u062a\u0644\u0641 \u0628\u062d\u0633\u0628 \u0627\u0644\u0635\u0646\u0627\u0639\u0629 \u0648\u0627\u0644\u062f\u0631\u0627\u0633\u0629. \u0648\u0646\u0642\u0644\u062a \u0627\u0644\u0645\u062c\u0644\u0629 \u0623\u064a\u0636\u0627\u064b \u0639\u0646 \u0641\u0631\u064a\u062f\u0631\u064a\u0643 \u0631\u0627\u064a\u0643\u0647\u064a\u0644\u062f \u0645\u0646 Bain &amp; Company \u0623\u0646 \u0631\u0641\u0639 \u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0646\u0633\u0628\u0629 5% \u064a\u0632\u064a\u062f \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0628\u064a\u0646 25% \u064895%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0644\u0645\u0627\u0630\u0627 \u0647\u0630\u0627 \u0627\u0644\u0623\u062b\u0631 \u0627\u0644\u0643\u0628\u064a\u0631\u061f \u0644\u0623\u0646 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u062d\u0627\u0644\u064a \u0644\u0627 \u064a\u062d\u062a\u0627\u062c \u0625\u0639\u0644\u0627\u0646\u0627\u064b \u0644\u064a\u0639\u0631\u0641\u0643\u060c \u0648\u0644\u0627 \u064a\u062d\u062a\u0627\u062c \u0625\u0642\u0646\u0627\u0639\u0627\u064b \u0628\u062c\u0648\u062f\u062a\u0643\u060c \u0648\u063a\u0627\u0644\u0628\u0627\u064b \u064a\u0634\u062a\u0631\u064a \u062f\u0648\u0646 \u062e\u0635\u0645 \u0643\u0628\u064a\u0631. \u0644\u0646\u0623\u062e\u0630 \u0645\u062b\u0627\u0644\u0627\u064b \u0627\u0641\u062a\u0631\u0627\u0636\u064a\u0627\u064b: \u0639\u0645\u064a\u0644 \u064a\u0634\u062a\u0631\u064a \u0628\u0640 150 \u0631\u064a\u0627\u0644\u0627\u064b \u0641\u064a \u0627\u0644\u0637\u0644\u0628\u060c \u0648\u062a\u0643\u0644\u0641\u0629 \u0627\u0643\u062a\u0633\u0627\u0628\u0647 \u0623\u0648\u0644 \u0645\u0631\u0629 60 \u0631\u064a\u0627\u0644\u0627\u064b. \u0625\u0646 \u0627\u0634\u062a\u0631\u0649 \u0645\u0631\u0629 \u0648\u0627\u062d\u062f\u0629 \u0641\u0642\u0637\u060c \u0630\u0647\u0628 \u062c\u0632\u0621 \u0643\u0628\u064a\u0631 \u0645\u0646 \u0631\u0628\u062d \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0623\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0625\u0639\u0644\u0627\u0646. \u0648\u0625\u0646 \u0639\u0627\u062f \u0648\u0637\u0644\u0628 \u0623\u0631\u0628\u0639 \u0645\u0631\u0627\u062a \u0641\u064a \u0627\u0644\u0633\u0646\u0629\u060c \u062a\u0648\u0632\u0639\u062a \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0627\u0643\u062a\u0633\u0627\u0628 \u0639\u0644\u0649 600 \u0631\u064a\u0627\u0644 \u0645\u0646 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a\u060c \u0648\u062a\u062d\u0648\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646 \u0635\u0641\u0642\u0629 \u0628\u0627\u0644\u0643\u0627\u062f \u062a\u063a\u0637\u064a \u062a\u0643\u0644\u0641\u062a\u0647\u0627 \u0625\u0644\u0649 \u0645\u0635\u062f\u0631 \u0631\u0628\u062d \u062d\u0642\u064a\u0642\u064a.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0647\u0630\u0647 \u0627\u0644\u0645\u0639\u0627\u062f\u0644\u0629 \u0647\u064a \u0645\u0627 \u064a\u062c\u0639\u0644 \u0627\u0644\u0648\u0644\u0627\u0621 \u0642\u0631\u0627\u0631\u0627\u064b \u0645\u0627\u0644\u064a\u0627\u064b \u0642\u0628\u0644 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0642\u0631\u0627\u0631\u0627\u064b \u062a\u0633\u0648\u064a\u0642\u064a\u0627\u064b. \u0648\u0643\u0644\u0645\u0627 \u0627\u0631\u062a\u0641\u0639\u062a \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a\u060c \u0632\u0627\u062f\u062a \u0642\u064a\u0645\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0630\u064a \u0644\u0627 \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0623\u0646 \u062a\u062f\u0641\u0639 \u0644\u062a\u0639\u064a\u062f\u0647.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677080887-1.jpg\" alt=\"\u0625\u062d\u0635\u0627\u0621\u0627\u062a \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0647\u0645\" class=\"wp-image-376\" srcset=\"https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677080887-1.jpg 1600w, https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677080887-1-300x169.jpg 300w, https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677080887-1-1024x576.jpg 1024w, https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677080887-1-768x432.jpg 768w, https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677080887-1-1536x864.jpg 1536w, https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677080887-1-150x84.jpg 150w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><figcaption class=\"wp-element-caption\">\u0627\u0644\u0645\u0635\u062f\u0631: Harvard Business Review\u060c \u0648\u062a\u0642\u0631\u064a\u0631 Antavo 2026<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u062b\u0627\u0646\u064a: \u0627\u0644\u0644\u062d\u0638\u0629 \u0627\u0644\u062a\u064a \u064a\u064f\u062d\u0633\u0645 \u0641\u064a\u0647\u0627 \u0627\u0644\u0648\u0644\u0627\u0621<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0623\u0635\u0639\u0628 \u0627\u0646\u062a\u0642\u0627\u0644 \u0641\u064a \u0639\u0644\u0627\u0642\u062a\u0643 \u0628\u0627\u0644\u0639\u0645\u064a\u0644 \u0644\u064a\u0633 \u0645\u0646 \u00ab\u0644\u0627 \u064a\u0639\u0631\u0641\u0643\u00bb \u0625\u0644\u0649 \u00ab\u0627\u0634\u062a\u0631\u0649\u00bb\u060c \u0628\u0644 \u0645\u0646 \u00ab\u0627\u0634\u062a\u0631\u0649 \u0645\u0631\u0629\u00bb \u0625\u0644\u0649 \u00ab\u0627\u0634\u062a\u0631\u0649 \u0645\u0631\u062a\u064a\u0646\u00bb. \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0623\u0648\u0644 \u062a\u062c\u0631\u0628\u0629\u060c \u0648\u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u062b\u0627\u0646\u064a \u0642\u0631\u0627\u0631. \u0644\u0630\u0644\u0643 \u0631\u0643\u0651\u0632 \u062c\u0647\u062f\u0643 \u0639\u0644\u0649 \u0627\u0644\u0623\u064a\u0627\u0645 \u0648\u0627\u0644\u0623\u0633\u0627\u0628\u064a\u0639 \u0627\u0644\u062a\u064a \u062a\u0644\u064a \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0623\u0648\u0644.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0645\u0627\u0630\u0627 \u064a\u062d\u062f\u062b \u0628\u0639\u062f \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0623\u0648\u0644\u061f<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0641\u062a\u0631\u0629 \u064a\u0642\u064a\u0651\u0645\u0643 \u062f\u0648\u0646 \u0623\u0646 \u064a\u0642\u0648\u0644. \u0647\u0644 \u0648\u0635\u0644 \u0627\u0644\u0637\u0644\u0628 \u0641\u064a \u0627\u0644\u0645\u0648\u0639\u062f\u061f \u0647\u0644 \u0643\u0627\u0646 \u0627\u0644\u062a\u063a\u0644\u064a\u0641 \u0644\u0627\u0626\u0642\u0627\u064b\u061f \u0647\u0644 \u0643\u0627\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u0643\u0645\u0627 \u0641\u064a \u0627\u0644\u0635\u0648\u0631\u061f \u0647\u0644 \u0631\u062f \u0623\u062d\u062f \u0639\u0644\u0649 \u0633\u0624\u0627\u0644\u0647 \u0628\u0633\u0631\u0639\u0629\u061f \u0643\u0644 \u0625\u062c\u0627\u0628\u0629 \u0633\u0644\u0628\u064a\u0629 \u062a\u0642\u0644\u0644 \u0641\u0631\u0635\u0629 \u0627\u0644\u0639\u0648\u062f\u0629\u060c \u0648\u0643\u0644 \u0625\u062c\u0627\u0628\u0629 \u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u062a\u0631\u0641\u0639\u0647\u0627.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0643\u064a\u0641 \u062a\u0634\u062c\u0639 \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u062b\u0627\u0646\u064a\u061f<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u062a\u0648\u0642\u064a\u062a \u0645\u062f\u0631\u0648\u0633:<\/strong> \u0625\u0646 \u0643\u0627\u0646 \u0645\u0646\u062a\u062c\u0643 \u064a\u064f\u0633\u062a\u0647\u0644\u0643 \u062e\u0644\u0627\u0644 \u0634\u0647\u0631\u060c \u0641\u0630\u0643\u0651\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 \u0642\u0628\u0644 \u0646\u0641\u0627\u062f\u0647 \u0628\u0623\u064a\u0627\u0645\u060c \u0644\u0627 \u0628\u0639\u062f\u0647 \u0628\u0623\u0633\u0627\u0628\u064a\u0639.<\/li>\n\n<li><strong>\u0639\u0631\u0636 \u0645\u0631\u062a\u0628\u0637 \u0628\u0645\u0627 \u0627\u0634\u062a\u0631\u0627\u0647:<\/strong> \u0645\u0634\u062a\u0631\u064a \u062d\u0628\u0648\u0628 \u0627\u0644\u0642\u0647\u0648\u0629 \u064a\u0647\u0645\u0647 \u0641\u0644\u062a\u0631 \u0623\u0648 \u0645\u0637\u062d\u0646\u0629\u060c \u0644\u0627 \u062e\u0635\u0645 \u0639\u0627\u0645 \u0639\u0644\u0649 \u0643\u0644 \u0627\u0644\u0645\u062a\u062c\u0631.<\/li>\n\n<li><strong>\u0645\u062a\u0627\u0628\u0639\u0629 \u0634\u062e\u0635\u064a\u0629:<\/strong> \u0631\u0633\u0627\u0644\u0629 \u0642\u0635\u064a\u0631\u0629 \u062a\u0633\u0623\u0644 \u0639\u0646 \u0631\u0623\u064a\u0647 \u0641\u064a \u0627\u0644\u0645\u0646\u062a\u062c \u062a\u0641\u062a\u062d \u0628\u0627\u0628 \u0627\u0644\u062d\u0648\u0627\u0631 \u0648\u062a\u0644\u062a\u0642\u0637 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0645\u0628\u0643\u0631\u0627\u064b.<\/li>\n\n<li><strong>\u0633\u0628\u0628 \u0648\u0627\u0636\u062d \u0644\u0644\u0639\u0648\u062f\u0629:<\/strong> \u0631\u0635\u064a\u062f \u0628\u0633\u064a\u0637 \u0641\u064a \u062d\u0633\u0627\u0628\u0647\u060c \u0623\u0648 \u0647\u062f\u064a\u0629 \u0645\u0639 \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u062b\u0627\u0646\u064a\u060c \u0623\u0648 \u0648\u0635\u0648\u0644 \u0645\u0628\u0643\u0631 \u0644\u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">\u0647\u0644 \u062a\u062d\u062a\u0627\u062c \u0628\u0631\u0646\u0627\u0645\u062c \u0648\u0644\u0627\u0621\u061f \u0648\u0645\u0627 \u0627\u0644\u0646\u0648\u0639 \u0627\u0644\u0645\u0646\u0627\u0633\u0628 \u0644\u0643\u061f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0644\u064a\u0633 \u0643\u0644 \u0645\u0634\u0631\u0648\u0639 \u064a\u062d\u062a\u0627\u062c \u0646\u0638\u0627\u0645 \u0646\u0642\u0627\u0637 \u0645\u0639\u0642\u062f. \u0644\u0643\u0646 \u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u062a\u0642\u0648\u0644 \u0625\u0646 \u0627\u0644\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0645\u062f\u0631\u0648\u0633\u0629 \u062a\u0633\u062a\u062d\u0642 \u0627\u0644\u062c\u0647\u062f. \u0641\u0628\u062d\u0633\u0628 <a href=\"https:\/\/www.businesswire.com\/news\/home\/20260203264831\/en\/Antavo-Global-Customer-Loyalty-Report-2026-Marketers-Are-Spending-More-Than-Half-of-Total-Budgets-on-Loyalty\" target=\"_blank\" rel=\"noopener\">\u062a\u0642\u0631\u064a\u0631 Antavo \u0627\u0644\u0639\u0627\u0644\u0645\u064a \u0644\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 2026<\/a>\u060c \u0627\u0644\u0630\u064a \u0634\u0645\u0644 3,000 \u0645\u0633\u0648\u0651\u0642 \u064810,000 \u0645\u0633\u062a\u0647\u0644\u0643\u060c \u0623\u0641\u0627\u062f 92.7% \u0645\u0646 \u0623\u0635\u062d\u0627\u0628 \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0648\u0644\u0627\u0621 \u0628\u0639\u0627\u0626\u062f \u0625\u064a\u062c\u0627\u0628\u064a \u0628\u0645\u062a\u0648\u0633\u0637 5.3 \u0623\u0636\u0639\u0627\u0641\u060c \u0648\u0642\u0627\u0644 31.3% \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0625\u0646\u0647\u0645 \u0623\u0643\u062b\u0631 \u0645\u064a\u0644\u0627\u064b \u0644\u0644\u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0645\u0639 \u0639\u0644\u0627\u0645\u0629 \u062a\u0642\u062f\u0645 \u0628\u0631\u0646\u0627\u0645\u062c \u0648\u0644\u0627\u0621 \u062c\u064a\u062f\u0627\u064b. \u0648\u0630\u0643\u0631 70.8% \u0623\u0646 \u0627\u0644\u062a\u0648\u0641\u064a\u0631 \u062f\u0627\u0641\u0639 \u0631\u0626\u064a\u0633\u064a \u0644\u0627\u0646\u0636\u0645\u0627\u0645\u0647\u0645.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0648\u0641\u064a \u0645\u0646\u0637\u0642\u062a\u0646\u0627 \u062a\u062d\u062f\u064a\u062f\u0627\u064b\u060c \u0648\u062c\u062f <a href=\"https:\/\/www.epam.com\/insights\/ebook\/global-consumer-loyalty-research-ebook-series\/consumer-loyalty-ebook-middle-east\" target=\"_blank\" rel=\"noopener\">\u0628\u062d\u062b EPAM \u0639\u0646 \u0648\u0644\u0627\u0621 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0641\u064a \u0627\u0644\u0634\u0631\u0642 \u0627\u0644\u0623\u0648\u0633\u0637<\/a>\u060c \u0627\u0644\u0630\u064a \u0634\u0645\u0644 900 \u0645\u0633\u062a\u0647\u0644\u0643 \u0645\u0646 \u0627\u0644\u0645\u0646\u0637\u0642\u0629\u060c \u0623\u0646 96% \u064a\u0639\u062f\u0651\u0648\u0646 \u0627\u0644\u062a\u062e\u0635\u064a\u0635 (Customization) \u0645\u064a\u0632\u062a\u0647\u0645 \u0627\u0644\u0645\u0641\u0636\u0644\u0629 \u0641\u064a \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0648\u0644\u0627\u0621\u060c \u0648\u0623\u0646 70% \u064a\u0641\u0636\u0644\u0648\u0646 \u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u062c\u0648\u0627\u0644 \u0642\u0646\u0627\u0629\u064b \u0644\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c. \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0648\u0627\u0636\u062d\u0629: \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u062e\u0644\u064a\u062c\u064a \u064a\u0631\u064a\u062f \u0628\u0631\u0646\u0627\u0645\u062c\u0627\u064b \u064a\u0639\u0631\u0641\u0647 \u0648\u064a\u062e\u0627\u0637\u0628\u0647\u060c \u0648\u064a\u0635\u0644 \u0625\u0644\u064a\u0647 \u0645\u0646 \u0647\u0627\u062a\u0641\u0647 \u0628\u0633\u0647\u0648\u0644\u0629.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><thead><tr><th>\u0646\u0648\u0639 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c<\/th><th>\u0643\u064a\u0641 \u064a\u0639\u0645\u0644<\/th><th>\u064a\u0646\u0627\u0633\u0628<\/th><th>\u0627\u0646\u062a\u0628\u0647 \u0625\u0644\u0649<\/th><\/tr><\/thead><tbody><tr><td>\u0627\u0644\u0646\u0642\u0627\u0637<\/td><td>\u0646\u0642\u0627\u0637 \u0639\u0644\u0649 \u0643\u0644 \u0639\u0645\u0644\u064a\u0629 \u0634\u0631\u0627\u0621 \u062a\u064f\u0633\u062a\u0628\u062f\u0644 \u0628\u062e\u0635\u0645 \u0623\u0648 \u0647\u062f\u064a\u0629<\/td><td>\u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0630\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0645\u062a\u0643\u0631\u0631<\/td><td>\u0644\u0627 \u062a\u062c\u0639\u0644 \u0627\u0644\u0648\u0635\u0648\u0644 \u0625\u0644\u0649 \u0627\u0644\u0645\u0643\u0627\u0641\u0623\u0629 \u0628\u0639\u064a\u062f\u0627\u064b \u062c\u062f\u0627\u064b<\/td><\/tr><tr><td>\u0627\u0644\u0645\u0633\u062a\u0648\u064a\u0627\u062a (Tiers)<\/td><td>\u0645\u0632\u0627\u064a\u0627 \u0623\u0639\u0644\u0649 \u0643\u0644\u0645\u0627 \u0632\u0627\u062f \u0625\u0646\u0641\u0627\u0642 \u0627\u0644\u0639\u0645\u064a\u0644<\/td><td>\u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0630\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0643\u0628\u0627\u0631 \u0627\u0644\u0625\u0646\u0641\u0627\u0642<\/td><td>\u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0645\u0632\u0627\u064a\u0627 \u0643\u0644 \u0645\u0633\u062a\u0648\u0649 \u0645\u0644\u0645\u0648\u0633\u0629<\/td><\/tr><tr><td>\u0627\u0644\u0639\u0636\u0648\u064a\u0629 \u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0629<\/td><td>\u0631\u0633\u0648\u0645 \u062f\u0648\u0631\u064a\u0629 \u0645\u0642\u0627\u0628\u0644 \u0645\u0632\u0627\u064a\u0627 \u0645\u0633\u062a\u0645\u0631\u0629 \u0643\u0627\u0644\u0634\u062d\u0646 \u0627\u0644\u0645\u062c\u0627\u0646\u064a<\/td><td>\u0627\u0644\u0645\u062a\u0627\u062c\u0631 \u0630\u0627\u062a \u0627\u0644\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0645\u062a\u0643\u0631\u0631\u0629 \u062c\u062f\u0627\u064b<\/td><td>\u062a\u062d\u062a\u0627\u062c \u0642\u064a\u0645\u0629 \u0648\u0627\u0636\u062d\u0629 \u062a\u0641\u0648\u0642 \u0645\u0627 \u064a\u062f\u0641\u0639\u0647 \u0627\u0644\u0639\u0645\u064a\u0644<\/td><\/tr><tr><td>\u0627\u0644\u0628\u0637\u0627\u0642\u0629 \u0627\u0644\u0645\u062e\u062a\u0648\u0645\u0629<\/td><td>\u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u0645\u062c\u0627\u0646\u064a \u0628\u0639\u062f \u0639\u062f\u062f \u0645\u062d\u062f\u062f \u0645\u0646 \u0627\u0644\u0645\u0634\u062a\u0631\u064a\u0627\u062a<\/td><td>\u0627\u0644\u0645\u0642\u0627\u0647\u064a \u0648\u0627\u0644\u0645\u0637\u0627\u0639\u0645 \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u064a\u0648\u0645\u064a\u0629<\/td><td>\u0633\u0647\u0644\u0629 \u0644\u0643\u0646\u0647\u0627 \u0644\u0627 \u062a\u062c\u0645\u0639 \u0628\u064a\u0627\u0646\u0627\u062a \u0643\u062b\u064a\u0631\u0629 \u0625\u0646 \u0643\u0627\u0646\u062a \u0648\u0631\u0642\u064a\u0629<\/td><\/tr><tr><td>\u0627\u0644\u0625\u062d\u0627\u0644\u0629<\/td><td>\u0645\u0643\u0627\u0641\u0623\u0629 \u0644\u0644\u0639\u0645\u064a\u0644 \u0639\u0646\u062f \u062c\u0644\u0628 \u0635\u062f\u064a\u0642 \u064a\u0634\u062a\u0631\u064a<\/td><td>\u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062a\u062d\u062f\u062b \u0639\u0646\u0647\u0627 \u0627\u0644\u0646\u0627\u0633<\/td><td>\u0643\u0627\u0641\u0626 \u0627\u0644\u0637\u0631\u0641\u064a\u0646 \u0648\u0627\u062c\u0639\u0644 \u0627\u0644\u0634\u0631\u0648\u0637 \u0628\u0633\u064a\u0637\u0629<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u0641\u064a BAIGR \u0646\u0631\u0649 \u0623\u0646 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0627\u0644\u0635\u063a\u064a\u0631 \u064a\u0628\u062f\u0623 \u0628\u0623\u0628\u0633\u0637 \u0628\u0631\u0646\u0627\u0645\u062c \u064a\u0645\u0643\u0646\u0647 \u0625\u062f\u0627\u0631\u062a\u0647 \u0628\u0627\u0633\u062a\u0645\u0631\u0627\u0631. \u0628\u0637\u0627\u0642\u0629 \u0645\u062e\u062a\u0648\u0645\u0629 \u0631\u0642\u0645\u064a\u0629 \u062a\u0639\u0645\u0644 \u062c\u064a\u062f\u0627\u064b \u0623\u0641\u0636\u0644 \u0645\u0646 \u0646\u0638\u0627\u0645 \u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0645\u0639\u0642\u062f \u064a\u064f\u0647\u0645\u0644 \u0628\u0639\u062f \u0634\u0647\u0631\u064a\u0646.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0643\u064a\u0641 \u062a\u0628\u0646\u064a \u0648\u0644\u0627\u0621\u064b \u0644\u0627 \u064a\u0639\u062a\u0645\u062f \u0639\u0644\u0649 \u0627\u0644\u062e\u0635\u0648\u0645\u0627\u062a\u061f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u0644\u0627\u0639\u062a\u0631\u0627\u0636 \u0627\u0644\u0645\u062a\u0648\u0642\u0639: \u00ab\u0639\u0645\u0644\u0627\u0626\u064a \u064a\u0628\u062d\u062b\u0648\u0646 \u0639\u0646 \u0627\u0644\u0633\u0639\u0631 \u0641\u0642\u0637\u00bb. \u0647\u0630\u0627 \u0635\u062d\u064a\u062d \u0644\u062c\u0632\u0621 \u0645\u0646\u0647\u0645\u060c \u0644\u0643\u0646 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0630\u064a \u064a\u062c\u0630\u0628\u0647 \u0627\u0644\u062e\u0635\u0645 \u0648\u062d\u062f\u0647 \u0633\u064a\u062a\u0631\u0643\u0643 \u0639\u0646\u062f \u0623\u0648\u0644 \u062e\u0635\u0645 \u0623\u0643\u0628\u0631. \u0627\u0644\u0648\u0644\u0627\u0621 \u0627\u0644\u0623\u0642\u0648\u0649 \u064a\u064f\u0628\u0646\u0649 \u0639\u0644\u0649 \u0623\u0634\u064a\u0627\u0621 \u064a\u0635\u0639\u0628 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u0627\u0641\u0633 \u0646\u0633\u062e\u0647\u0627.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0627\u0644\u0627\u062a\u0633\u0627\u0642 \u0642\u0628\u0644 \u0627\u0644\u0625\u0628\u0647\u0627\u0631<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u0644\u0639\u0645\u064a\u0644 \u064a\u062b\u0642 \u0628\u0645\u0646 \u064a\u0642\u062f\u0645 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0646\u0641\u0633\u0647\u0627 \u0643\u0644 \u0645\u0631\u0629: \u0627\u0644\u062c\u0648\u062f\u0629 \u0646\u0641\u0633\u0647\u0627\u060c \u0648\u0633\u0631\u0639\u0629 \u0627\u0644\u062a\u0648\u0635\u064a\u0644 \u0646\u0641\u0633\u0647\u0627\u060c \u0648\u0623\u0633\u0644\u0648\u0628 \u0627\u0644\u0631\u062f \u0646\u0641\u0633\u0647. \u0645\u0641\u0627\u062c\u0623\u0629 \u062c\u0645\u064a\u0644\u0629 \u0645\u0631\u0629 \u0648\u0627\u062d\u062f\u0629 \u0644\u0627 \u062a\u0639\u0648\u0636 \u062a\u062c\u0631\u0628\u0629 \u0645\u062a\u0642\u0644\u0628\u0629.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u062d\u0644\u0651 \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0623\u0641\u0636\u0644 \u0645\u0645\u0627 \u064a\u062a\u0648\u0642\u0639<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0645\u062a\u0623\u062e\u0631 \u0623\u0648 \u0627\u0644\u0645\u0646\u062a\u062c \u0627\u0644\u062a\u0627\u0644\u0641 \u0641\u0631\u0635\u0629 \u0644\u0627 \u0643\u0627\u0631\u062b\u0629. \u0627\u0644\u0631\u062f \u0627\u0644\u0633\u0631\u064a\u0639\u060c \u0648\u0627\u0644\u0627\u0639\u062a\u0630\u0627\u0631 \u0627\u0644\u0648\u0627\u0636\u062d\u060c \u0648\u0627\u0644\u062a\u0639\u0648\u064a\u0636 \u062f\u0648\u0646 \u062c\u062f\u0627\u0644\u060c \u0642\u062f \u062a\u062c\u0639\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0623\u0643\u062b\u0631 \u062b\u0642\u0629 \u0628\u0643 \u0645\u0645\u0627 \u0643\u0627\u0646 \u0642\u0628\u0644 \u0627\u0644\u0645\u0634\u0643\u0644\u0629. \u0648\u0627\u0644\u0633\u0631\u0639\u0629 \u0647\u0646\u0627 \u062c\u0632\u0621 \u0645\u0646 \u0627\u0644\u062d\u0644\u060c \u0648\u0644\u0647\u0630\u0627 \u062a\u0633\u0627\u0639\u062f <a href=\"https:\/\/baigr.com\/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA%D9%86%D8%A7\/%D8%B1%D9%88%D8%A8%D9%88%D8%AA%D8%A7%D8%AA-%D8%A7%D9%84%D9%85%D8%AD%D8%A7%D8%AF%D8%AB%D8%A9\/\">\u0631\u0648\u0628\u0648\u062a\u0627\u062a \u0627\u0644\u0645\u062d\u0627\u062f\u062b\u0629<\/a> \u0639\u0644\u0649 \u0627\u0644\u0631\u062f \u0627\u0644\u0641\u0648\u0631\u064a \u062e\u0627\u0631\u062c \u0623\u0648\u0642\u0627\u062a \u0627\u0644\u062f\u0648\u0627\u0645.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0647\u0648\u064a\u0629 \u064a\u062a\u0630\u0643\u0631\u0647\u0627 \u0627\u0644\u0639\u0645\u064a\u0644<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u064a \u0644\u0647\u0627 \u0634\u062e\u0635\u064a\u0629 \u0648\u0642\u0635\u0629 \u0648\u0627\u0636\u062d\u0629 \u062a\u0628\u0642\u0649 \u0641\u064a \u0627\u0644\u0630\u0627\u0643\u0631\u0629. \u0625\u0646 \u0634\u0639\u0631\u062a \u0623\u0646 \u0639\u0645\u0644\u0627\u0621\u0643 \u064a\u0646\u0633\u0648\u0646\u0643 \u0628\u064a\u0646 \u0637\u0644\u0628 \u0648\u0622\u062e\u0631\u060c \u0641\u0631\u0627\u062c\u0639 <a href=\"https:\/\/baigr.com\/blog\/%D8%B9%D9%85%D9%84%D8%A7%D8%A4%D9%83-%D9%8A%D9%86%D8%B3%D9%88%D9%86%D9%83%D8%9F-7-%D8%B9%D9%84%D8%A7%D9%85%D8%A7%D8%AA-%D8%B6%D8%B9%D9%81-%D9%81%D9%8A-%D8%A8%D9%86%D8%A7%D8%A1-%D8%A7%D9%84%D8%B9%D9%84\/\">\u0639\u0644\u0627\u0645\u0627\u062a \u0636\u0639\u0641 \u0628\u0646\u0627\u0621 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/a>\u060c \u0644\u0623\u0646 \u0627\u0644\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0627\u0637\u0641\u064a \u064a\u0628\u062f\u0623 \u0645\u0646 \u0647\u0648\u064a\u0629 \u062a\u0633\u062a\u062d\u0642 \u0627\u0644\u062a\u0630\u0643\u0631. \u0648\u0627\u0644\u0642\u0635\u0629 \u0627\u0644\u0635\u0627\u062f\u0642\u0629 \u0648\u0631\u0627\u0621 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u062a\u0645\u0646\u062d \u0627\u0644\u0639\u0645\u064a\u0644 \u0633\u0628\u0628\u0627\u064b \u0625\u0636\u0627\u0641\u064a\u0627\u064b \u0644\u0644\u0627\u0646\u062a\u0645\u0627\u0621\u060c \u0648\u0647\u0648 \u0645\u0627 \u0646\u0634\u0631\u062d\u0647 \u0641\u064a <a href=\"https:\/\/baigr.com\/blog\/%D9%84%D8%A7-%D9%8A%D8%B4%D8%AA%D8%B1%D9%88%D9%86-%D9%85%D9%86%D8%AA%D8%AC%D9%83-%D8%A8%D9%84-%D9%82%D8%B5%D8%AA%D9%83-%D8%AF%D9%84%D9%8A%D9%84-%D9%82%D8%B5%D8%A9-%D8%A7%D9%84%D8%B9%D9%84%D8%A7%D9%85\/\">\u062f\u0644\u064a\u0644 \u0642\u0635\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677085080-2.jpg\" alt=\"\u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u064a\u0646 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0642\u0627\u0626\u0645 \u0639\u0644\u0649 \u0627\u0644\u062e\u0635\u0645 \u0648\u0627\u0644\u0642\u0627\u0626\u0645 \u0639\u0644\u0649 \u0627\u0644\u062a\u062c\u0631\u0628\u0629\" class=\"wp-image-379\" srcset=\"https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677085080-2.jpg 1600w, https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677085080-2-300x169.jpg 300w, https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677085080-2-1024x576.jpg 1024w, https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677085080-2-768x432.jpg 768w, https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677085080-2-1536x864.jpg 1536w, https:\/\/baigr.com\/blog\/wp-content\/uploads\/2026\/10\/baigr-1791677085080-2-150x84.jpg 150w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><figcaption class=\"wp-element-caption\">\u0645\u0642\u0627\u0631\u0646\u0629 \u062a\u0648\u0636\u064a\u062d\u064a\u0629 \u0645\u0646 BAIGR<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">\u0643\u064a\u0641 \u062a\u0642\u064a\u0633 \u0648\u0644\u0627\u0621 \u0639\u0645\u0644\u0627\u0626\u0643\u061f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0645\u0627 \u0644\u0627 \u064a\u064f\u0642\u0627\u0633 \u0644\u0627 \u064a\u064f\u062d\u0633\u064e\u0651\u0646. \u0647\u0630\u0647 \u0623\u0647\u0645 \u0627\u0644\u0645\u0624\u0634\u0631\u0627\u062a\u060c \u0645\u0639 \u0637\u0631\u064a\u0642\u0629 \u062d\u0633\u0627\u0628 \u0645\u0628\u0633\u0637\u0629 \u0644\u0643\u0644 \u0645\u0646\u0647\u0627:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0646\u0633\u0628\u0629 \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0645\u062a\u0643\u0631\u0631:<\/strong> \u0639\u062f\u062f \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0630\u064a\u0646 \u0627\u0634\u062a\u0631\u0648\u0627 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0645\u0631\u0629 \u0645\u0642\u0633\u0648\u0645\u0627\u064b \u0639\u0644\u0649 \u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0641\u064a \u0627\u0644\u0641\u062a\u0631\u0629 \u0646\u0641\u0633\u0647\u0627.<\/li>\n\n<li><strong>\u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u062f\u0627\u0626\u0645\u0629 \u0644\u0644\u0639\u0645\u064a\u0644 (CLV):<\/strong> \u0645\u062a\u0648\u0633\u0637 \u0642\u064a\u0645\u0629 \u0627\u0644\u0637\u0644\u0628 \u0645\u0636\u0631\u0648\u0628\u0627\u064b \u0641\u064a \u0639\u062f\u062f \u0645\u0631\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u0641\u064a \u0627\u0644\u0633\u0646\u0629\u060c \u062b\u0645 \u0641\u064a \u0645\u062a\u0648\u0633\u0637 \u0639\u062f\u062f \u0633\u0646\u0648\u0627\u062a \u0628\u0642\u0627\u0621 \u0627\u0644\u0639\u0645\u064a\u0644.<\/li>\n\n<li><strong>\u0645\u0639\u062f\u0644 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638:<\/strong> \u0646\u0633\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0630\u064a\u0646 \u0628\u0642\u0648\u0627 \u064a\u0634\u062a\u0631\u0648\u0646 \u0641\u064a \u0646\u0647\u0627\u064a\u0629 \u0627\u0644\u0641\u062a\u0631\u0629 \u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u0628\u062f\u0627\u064a\u062a\u0647\u0627\u060c \u062f\u0648\u0646 \u0627\u062d\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062c\u062f\u062f.<\/li>\n\n<li><strong>\u0645\u0624\u0634\u0631 \u0635\u0627\u0641\u064a \u0646\u0642\u0627\u0637 \u0627\u0644\u062a\u0631\u0648\u064a\u062c (NPS):<\/strong> \u064a\u0642\u064a\u0633 \u0627\u0633\u062a\u0639\u062f\u0627\u062f \u0627\u0644\u0639\u0645\u064a\u0644 \u0644\u0644\u062a\u0648\u0635\u064a\u0629 \u0628\u0643.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u064a\u0639\u062a\u0645\u062f \u0645\u0624\u0634\u0631 NPS\u060c \u0628\u062d\u0633\u0628 <a href=\"https:\/\/www.netpromotersystem.com\/about\/measuring-your-net-promoter-score\/\" target=\"_blank\" rel=\"noopener\">\u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0631\u0633\u0645\u064a \u0644\u0646\u0638\u0627\u0645 Net Promoter<\/a>\u060c \u0639\u0644\u0649 \u0633\u0624\u0627\u0644 \u0648\u0627\u062d\u062f: \u0645\u0627 \u0645\u062f\u0649 \u0627\u062d\u062a\u0645\u0627\u0644 \u0623\u0646 \u062a\u0648\u0635\u064a \u0628\u0646\u0627 \u0644\u0635\u062f\u064a\u0642 \u0623\u0648 \u0632\u0645\u064a\u0644\u061f \u0648\u064a\u062c\u064a\u0628 \u0627\u0644\u0639\u0645\u064a\u0644 \u0639\u0646\u0647 \u0639\u0644\u0649 \u0645\u0642\u064a\u0627\u0633 \u0645\u0646 0 \u0625\u0644\u0649 10. \u0645\u0646 \u064a\u062e\u062a\u0627\u0631 9 \u0623\u0648 10 \u064a\u064f\u0639\u062f \u0645\u0631\u0648\u0651\u062c\u0627\u064b\u060c \u0648\u0645\u0646 \u064a\u062e\u062a\u0627\u0631 7 \u0623\u0648 8 \u0645\u062d\u0627\u064a\u062f\u0627\u064b\u060c \u0648\u0645\u0646 \u064a\u062e\u062a\u0627\u0631 0 \u0625\u0644\u0649 6 \u0645\u0646\u062a\u0642\u062f\u0627\u064b. \u0648\u0627\u0644\u0646\u062a\u064a\u062c\u0629 \u0647\u064a \u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0631\u0648\u062c\u064a\u0646 \u0645\u0637\u0631\u0648\u062d\u0627\u064b \u0645\u0646\u0647\u0627 \u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0646\u062a\u0642\u062f\u064a\u0646.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0644\u0627 \u062a\u0643\u062a\u0641\u0650 \u0628\u0627\u0644\u0631\u0642\u0645. \u0627\u0633\u0623\u0644 \u0627\u0644\u0645\u0646\u062a\u0642\u062f\u064a\u0646 \u0639\u0646 \u0627\u0644\u0633\u0628\u0628\u060c \u0641\u0625\u062c\u0627\u0628\u0627\u062a\u0647\u0645 \u0623\u062b\u0645\u0646 \u0645\u0646 \u0623\u064a \u062a\u0642\u0631\u064a\u0631\u060c \u0648\u063a\u0627\u0644\u0628\u0627\u064b \u062a\u0643\u0634\u0641 \u0645\u0634\u0643\u0644\u0629 \u0648\u0627\u062d\u062f\u0629 \u0645\u062a\u0643\u0631\u0631\u0629 \u0641\u064a \u0627\u0644\u062a\u0648\u0635\u064a\u0644 \u0623\u0648 \u0627\u0644\u062c\u0648\u062f\u0629 \u0623\u0648 \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0643\u064a\u0641 \u062a\u0639\u0631\u0641 \u0623\u0646 \u0627\u0644\u0639\u0645\u064a\u0644 \u0639\u0644\u0649 \u0648\u0634\u0643 \u0627\u0644\u0631\u062d\u064a\u0644\u061f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0627\u0644\u0639\u0645\u064a\u0644 \u0646\u0627\u062f\u0631\u0627\u064b \u0645\u0627 \u064a\u0639\u0644\u0646 \u0623\u0646\u0647 \u0633\u064a\u062a\u0631\u0643\u0643. \u064a\u062e\u062a\u0641\u064a \u0628\u0647\u062f\u0648\u0621. \u0644\u0643\u0646 \u0647\u0646\u0627\u0643 \u0625\u0634\u0627\u0631\u0627\u062a \u0645\u0628\u0643\u0631\u0629 \u064a\u0645\u0643\u0646\u0643 \u0631\u0635\u062f\u0647\u0627 \u0641\u064a \u0628\u064a\u0627\u0646\u0627\u062a\u0643 \u0642\u0628\u0644 \u0623\u0646 \u064a\u0635\u0628\u062d \u0627\u0644\u0631\u062d\u064a\u0644 \u0646\u0647\u0627\u0626\u064a\u0627\u064b.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u062a\u062c\u0627\u0648\u0632 \u0627\u0644\u0645\u062f\u0629 \u0627\u0644\u0645\u0639\u062a\u0627\u062f\u0629 \u0644\u0644\u0639\u0648\u062f\u0629:<\/strong> \u0625\u0646 \u0643\u0627\u0646 \u0639\u0645\u064a\u0644\u0643 \u064a\u0637\u0644\u0628 \u0643\u0644 \u0634\u0647\u0631 \u062a\u0642\u0631\u064a\u0628\u0627\u064b \u0648\u0645\u0631\u062a \u0633\u062a\u0629 \u0623\u0633\u0627\u0628\u064a\u0639 \u062f\u0648\u0646 \u0637\u0644\u0628\u060c \u0641\u0647\u0630\u0647 \u0623\u0648\u0644 \u0625\u0634\u0627\u0631\u0629.<\/li>\n\n<li><strong>\u0627\u0646\u062e\u0641\u0627\u0636 \u0642\u064a\u0645\u0629 \u0627\u0644\u0637\u0644\u0628:<\/strong> \u0639\u0645\u064a\u0644 \u0643\u0627\u0646 \u064a\u0637\u0644\u0628 \u062b\u0644\u0627\u062b\u0629 \u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0635\u0627\u0631 \u064a\u0637\u0644\u0628 \u0648\u0627\u062d\u062f\u0627\u064b\u060c \u0631\u0628\u0645\u0627 \u064a\u0634\u062a\u0631\u064a \u0627\u0644\u0628\u0627\u0642\u064a \u0645\u0646 \u0645\u0646\u0627\u0641\u0633.<\/li>\n\n<li><strong>\u0634\u0643\u0648\u0649 \u0644\u0645 \u062a\u064f\u063a\u0644\u0642:<\/strong> \u0623\u064a \u062a\u0630\u0643\u0631\u0629 \u062f\u0639\u0645 \u0628\u0642\u064a\u062a \u062f\u0648\u0646 \u062d\u0644 \u0645\u0631\u0636\u064d \u062a\u0631\u0641\u0639 \u0627\u062d\u062a\u0645\u0627\u0644 \u0627\u0644\u0631\u062d\u064a\u0644 \u0628\u0648\u0636\u0648\u062d.<\/li>\n\n<li><strong>\u062a\u0631\u0627\u062c\u0639 \u0627\u0644\u062a\u0641\u0627\u0639\u0644:<\/strong> \u062a\u0648\u0642\u0641 \u0639\u0646 \u0641\u062a\u062d \u0631\u0633\u0627\u0626\u0644\u0643 \u0623\u0648 \u0627\u0644\u0631\u062f \u0639\u0644\u064a\u0647\u0627 \u0628\u0639\u062f \u0623\u0646 \u0643\u0627\u0646 \u064a\u062a\u0641\u0627\u0639\u0644 \u0645\u0639\u0647\u0627.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u0639\u0646\u062f\u0645\u0627 \u062a\u0638\u0647\u0631 \u0647\u0630\u0647 \u0627\u0644\u0625\u0634\u0627\u0631\u0627\u062a\u060c \u0644\u0627 \u062a\u0631\u0633\u0644 \u062e\u0635\u0645\u0627\u064b \u0639\u0627\u0645\u0627\u064b \u0641\u0648\u0631\u0627\u064b. \u0627\u0628\u062f\u0623 \u0628\u0631\u0633\u0627\u0644\u0629 \u0634\u062e\u0635\u064a\u0629 \u062a\u0633\u0623\u0644 \u0639\u0646 \u062a\u062c\u0631\u0628\u062a\u0647\u060c \u062b\u0645 \u0642\u062f\u0645 \u0633\u0628\u0628\u0627\u064b \u0644\u0644\u0639\u0648\u062f\u0629 \u064a\u0646\u0627\u0633\u0628 \u0645\u0627 \u0643\u0627\u0646 \u064a\u0634\u062a\u0631\u064a\u0647. \u0648\u0625\u0646 \u0643\u0627\u0646 \u0627\u0644\u0639\u0645\u064a\u0644 \u0642\u062f \u0632\u0627\u0631 \u0645\u0648\u0642\u0639\u0643 \u0645\u0624\u062e\u0631\u0627\u064b \u062f\u0648\u0646 \u0623\u0646 \u064a\u0634\u062a\u0631\u064a\u060c \u0641\u062d\u0645\u0644\u0629 <a href=\"https:\/\/baigr.com\/blog\/%D8%A5%D8%B9%D8%A7%D8%AF%D8%A9-%D8%A7%D9%84%D8%A7%D8%B3%D8%AA%D9%87%D8%AF%D8%A7%D9%81-%D8%B9%D9%85%D9%84%D8%A7%D8%A4%D9%83-%D8%B2%D8%A7%D8%B1%D9%88%D9%83-%D9%88%D9%84%D9%85-%D9%8A%D8%B4%D8%AA%D8%B1\/\">\u0625\u0639\u0627\u062f\u0629 \u0627\u0644\u0627\u0633\u062a\u0647\u062f\u0627\u0641<\/a> \u0648\u0633\u064a\u0644\u0629 \u0645\u0646\u0627\u0633\u0628\u0629 \u0644\u062a\u0630\u0643\u064a\u0631\u0647 \u0628\u0643 \u0641\u064a \u0627\u0644\u0644\u062d\u0638\u0629 \u0627\u0644\u0635\u062d\u064a\u062d\u0629.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0648\u0627\u062d\u0633\u0628 \u062f\u0627\u0626\u0645\u0627\u064b \u0642\u064a\u0645\u0629 \u0645\u0627 \u062a\u062e\u0633\u0631\u0647. \u0639\u0645\u064a\u0644 \u064a\u0637\u0644\u0628 \u0628\u0640 150 \u0631\u064a\u0627\u0644\u0627\u064b \u0643\u0644 \u0634\u0647\u0631 \u064a\u0633\u0627\u0648\u064a 1,800 \u0631\u064a\u0627\u0644 \u0641\u064a \u0627\u0644\u0633\u0646\u0629\u060c \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0645\u062b\u0627\u0644 \u0627\u0644\u0627\u0641\u062a\u0631\u0627\u0636\u064a. \u0627\u0633\u062a\u0631\u062c\u0627\u0639\u0647 \u0628\u0639\u0631\u0636 \u0642\u064a\u0645\u062a\u0647 30 \u0631\u064a\u0627\u0644\u0627\u064b \u0635\u0641\u0642\u0629 \u0631\u0627\u0628\u062d\u0629\u060c \u0628\u064a\u0646\u0645\u0627 \u062a\u0639\u0648\u064a\u0636\u0647 \u0628\u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f \u0633\u064a\u0643\u0644\u0641\u0643 \u0625\u0639\u0644\u0627\u0646\u0627\u064b \u0648\u0625\u0642\u0646\u0627\u0639\u0627\u064b \u0645\u0646 \u0627\u0644\u0635\u0641\u0631.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u062e\u0637\u0648\u0627\u062a \u0639\u0645\u0644\u064a\u0629 \u0644\u0631\u0641\u0639 \u0648\u0644\u0627\u0621 \u0639\u0645\u0644\u0627\u0626\u0643 \u062e\u0644\u0627\u0644 60 \u064a\u0648\u0645\u0627\u064b<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u0627\u0633\u062a\u062e\u0631\u062c \u0628\u064a\u0627\u0646\u0627\u062a \u0639\u0645\u0644\u0627\u0626\u0643 \u0648\u0627\u062d\u0633\u0628 \u0646\u0633\u0628\u0629 \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0645\u062a\u0643\u0631\u0631 \u0627\u0644\u062d\u0627\u0644\u064a\u0629 \u0644\u062a\u0639\u0631\u0641 \u0646\u0642\u0637\u0629 \u0627\u0644\u0628\u062f\u0627\u064a\u0629.<\/li>\n\n<li>\u062d\u062f\u062f \u0645\u062a\u0648\u0633\u0637 \u0627\u0644\u0645\u062f\u0629 \u0628\u064a\u0646 \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0623\u0648\u0644 \u0648\u0627\u0644\u062b\u0627\u0646\u064a \u0639\u0646\u062f \u0645\u0646 \u0639\u0627\u062f\u0648\u0627 \u0641\u0639\u0644\u0627\u064b.<\/li>\n\n<li>\u0635\u0645\u0645 \u0631\u0633\u0627\u0644\u0629 \u0645\u062a\u0627\u0628\u0639\u0629 \u0628\u0639\u062f \u0627\u0644\u0627\u0633\u062a\u0644\u0627\u0645 \u062a\u0633\u0623\u0644 \u0639\u0646 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0648\u062a\u0637\u0644\u0628 \u062a\u0642\u064a\u064a\u0645\u0627\u064b.<\/li>\n\n<li>\u0623\u0637\u0644\u0642 \u0639\u0631\u0636\u0627\u064b \u0644\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u062b\u0627\u0646\u064a \u0645\u0631\u062a\u0628\u0637\u0627\u064b \u0628\u0645\u0627 \u0627\u0634\u062a\u0631\u0627\u0647 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0648\u0623\u0631\u0633\u0644\u0647 \u0642\u0628\u0644 \u0645\u062a\u0648\u0633\u0637 \u0645\u062f\u0629 \u0627\u0644\u0639\u0648\u062f\u0629 \u0628\u0642\u0644\u064a\u0644.<\/li>\n\n<li>\u0627\u0628\u062f\u0623 \u0628\u0628\u0631\u0646\u0627\u0645\u062c \u0648\u0644\u0627\u0621 \u0628\u0633\u064a\u0637 \u064a\u0645\u0643\u0646\u0643 \u0625\u062f\u0627\u0631\u062a\u0647\u060c \u0645\u062b\u0644 \u0628\u0637\u0627\u0642\u0629 \u0645\u062e\u062a\u0648\u0645\u0629 \u0631\u0642\u0645\u064a\u0629 \u0623\u0648 \u0631\u0635\u064a\u062f \u0639\u0644\u0649 \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0642\u0627\u062f\u0645.<\/li>\n\n<li>\u0623\u0631\u0633\u0644 \u0627\u0633\u062a\u0628\u064a\u0627\u0646 NPS \u0644\u0639\u0645\u0644\u0627\u0621 \u0622\u062e\u0631 90 \u064a\u0648\u0645\u0627\u064b\u060c \u0648\u062a\u0648\u0627\u0635\u0644 \u0634\u062e\u0635\u064a\u0627\u064b \u0645\u0639 \u0627\u0644\u0645\u0646\u062a\u0642\u062f\u064a\u0646.<\/li>\n\n<li>\u0623\u0639\u062f \u062d\u0633\u0627\u0628 \u0646\u0633\u0628\u0629 \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0645\u062a\u0643\u0631\u0631 \u0628\u0639\u062f 60 \u064a\u0648\u0645\u0627\u064b \u0648\u0642\u0627\u0631\u0646\u0647\u0627 \u0628\u0646\u0642\u0637\u0629 \u0627\u0644\u0628\u062f\u0627\u064a\u0629.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">\u064a\u0645\u0643\u0646\u0643 \u062a\u0646\u0641\u064a\u0630 \u0623\u063a\u0644\u0628 \u0647\u0630\u0647 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u062a\u0644\u0642\u0627\u0626\u064a\u0627\u064b \u0639\u0628\u0631 <a href=\"https:\/\/baigr.com\/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA%D9%86%D8%A7\/%D8%A3%D8%AA%D9%85%D8%AA%D8%A9-%D8%A7%D9%84%D8%AA%D8%B3%D9%88%D9%8A%D9%82\/\">\u0623\u062a\u0645\u062a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642<\/a>\u060c \u0628\u062d\u064a\u062b \u062a\u0635\u0644 \u0643\u0644 \u0631\u0633\u0627\u0644\u0629 \u0641\u064a \u062a\u0648\u0642\u064a\u062a\u0647\u0627 \u062f\u0648\u0646 \u0645\u062a\u0627\u0628\u0639\u0629 \u064a\u062f\u0648\u064a\u0629.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u0623\u062e\u0637\u0627\u0621 \u0634\u0627\u0626\u0639\u0629 \u062a\u0636\u0639\u0641 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0639\u0631\u0648\u0636 \u0623\u0641\u0636\u0644 \u0644\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u062c\u062f\u064a\u062f \u0641\u0642\u0637:<\/strong> \u062d\u064a\u0646 \u064a\u0631\u0649 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0642\u062f\u064a\u0645 \u0623\u0646 \u0627\u0644\u063a\u0631\u064a\u0628 \u064a\u062d\u0635\u0644 \u0639\u0644\u0649 \u062e\u0635\u0645 \u0623\u0643\u0628\u0631\u060c \u064a\u0634\u0639\u0631 \u0628\u0623\u0646 \u0648\u0641\u0627\u0621\u0647 \u0628\u0644\u0627 \u0642\u064a\u0645\u0629.<\/li>\n\n<li><strong>\u0628\u0631\u0646\u0627\u0645\u062c \u0648\u0644\u0627\u0621 \u0645\u0639\u0642\u062f:<\/strong> \u0634\u0631\u0648\u0637 \u0643\u062b\u064a\u0631\u0629 \u0648\u0646\u0642\u0627\u0637 \u0644\u0627 \u064a\u0641\u0647\u0645 \u0627\u0644\u0639\u0645\u064a\u0644 \u0642\u064a\u0645\u062a\u0647\u0627 \u062a\u062c\u0639\u0644\u0647 \u064a\u062a\u062c\u0627\u0647\u0644 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u062a\u0645\u0627\u0645\u0627\u064b.<\/li>\n\n<li><strong>\u0631\u0633\u0627\u0626\u0644 \u0643\u062b\u064a\u0631\u0629 \u0628\u0644\u0627 \u0642\u064a\u0645\u0629:<\/strong> \u0631\u0633\u0627\u0644\u0629 \u062a\u0631\u0648\u064a\u062c\u064a\u0629 \u064a\u0648\u0645\u064a\u0629 \u062a\u062f\u0641\u0639 \u0627\u0644\u0639\u0645\u064a\u0644 \u0625\u0644\u0649 \u0625\u0644\u063a\u0627\u0621 \u0627\u0644\u0627\u0634\u062a\u0631\u0627\u0643 \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u0627\u0644\u0639\u0648\u062f\u0629 \u0625\u0644\u0649 \u0627\u0644\u0634\u0631\u0627\u0621.<\/li>\n\n<li><strong>\u062a\u062c\u0627\u0647\u0644 \u0627\u0644\u0634\u0643\u0627\u0648\u0649:<\/strong> \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u063a\u0627\u0636\u0628 \u0627\u0644\u0630\u064a \u0644\u0645 \u064a\u0631\u062f \u0639\u0644\u064a\u0647 \u0623\u062d\u062f \u0644\u0627 \u064a\u0631\u062d\u0644 \u0648\u062d\u062f\u0647\u060c \u0628\u0644 \u064a\u062e\u0628\u0631 \u063a\u064a\u0631\u0647.<\/li>\n\n<li><strong>\u0642\u064a\u0627\u0633 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u062f\u0648\u0646 \u0642\u064a\u0627\u0633 \u0627\u0644\u0639\u0648\u062f\u0629:<\/strong> \u0634\u0647\u0631 \u0645\u0628\u064a\u0639\u0627\u062a \u0642\u0648\u064a \u0642\u062f \u064a\u062e\u0641\u064a \u0623\u0646 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class=\"wp-block-heading\">\u0623\u0633\u0626\u0644\u0629 \u0634\u0627\u0626\u0639\u0629<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">\u0645\u0627 \u0647\u0648 \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061f<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0647\u0648 \u0645\u064a\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0625\u0644\u0649 \u062a\u0643\u0631\u0627\u0631 \u0627\u0644\u0634\u0631\u0627\u0621 \u0645\u0646 \u0639\u0644\u0627\u0645\u0629 \u062a\u062c\u0627\u0631\u064a\u0629 \u0645\u0639\u064a\u0646\u0629 \u0648\u062a\u0641\u0636\u064a\u0644\u0647\u0627 \u0639\u0644\u0649 \u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646 \u0628\u0648\u0639\u064a\u060c \u062d\u062a\u0649 \u0645\u0639 \u062a\u0648\u0641\u0631 \u0628\u062f\u0627\u0626\u0644 \u0623\u0631\u062e\u0635 \u0623\u0648 \u0623\u0642\u0631\u0628\u060c \u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 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Review \u0642\u062f \u064a\u0643\u0644\u0641 \u0627\u0643\u062a\u0633\u0627\u0628 \u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f \u0645\u0627 \u0628\u064a\u0646 5 \u064825 \u0636\u0639\u0641\u0627\u064b \u0645\u0646 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0639\u0645\u064a\u0644 \u062d\u0627\u0644\u064a\u060c \u0648\u0646\u0642\u0644\u062a \u0639\u0646 Bain &amp; Company \u0623\u0646 \u0631\u0641\u0639 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0646\u0633\u0628\u0629 5% \u064a\u0632\u064a\u062f \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0628\u064a\u0646 25% \u064895%. \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u062d\u0627\u0644\u064a \u064a\u0639\u0631\u0641\u0643 \u0648\u064a\u062b\u0642 \u0628\u0643 \u0648\u0644\u0627 \u064a\u062d\u062a\u0627\u062c \u0625\u0639\u0644\u0627\u0646\u0627\u064b \u062c\u062f\u064a\u062f\u0627\u064b \u0644\u064a\u0634\u062a\u0631\u064a.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u0645\u0627 \u0623\u0646\u0648\u0627\u0639 \u0628\u0631\u0627\u0645\u062c \u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061f<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0623\u0634\u0647\u0631\u0647\u0627 \u062e\u0645\u0633\u0629: \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0646\u0642\u0627\u0637 \u0627\u0644\u062a\u064a \u062a\u064f\u0633\u062a\u0628\u062f\u0644 \u0628\u062e\u0635\u0648\u0645\u0627\u062a \u0623\u0648 \u0647\u062f\u0627\u064a\u0627\u060c \u0648\u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0645\u0633\u062a\u0648\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0645\u0646\u062d \u0645\u0632\u0627\u064a\u0627 \u0623\u0639\u0644\u0649 \u0644\u0645\u0646 \u064a\u0646\u0641\u0642 \u0623\u0643\u062b\u0631\u060c \u0648\u0627\u0644\u0639\u0636\u0648\u064a\u0629 \u0627\u0644\u0645\u062f\u0641\u0648\u0639\u0629 \u0645\u0642\u0627\u0628\u0644 \u0645\u0632\u0627\u064a\u0627 \u0645\u0633\u062a\u0645\u0631\u0629\u060c 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\u0628\u0623\u0628\u0633\u0637 \u0635\u064a\u063a\u0629 \u064a\u0645\u0643\u0646\u0643 \u0625\u062f\u0627\u0631\u062a\u0647\u0627 \u0628\u0627\u0633\u062a\u0645\u0631\u0627\u0631\u060c \u0645\u062b\u0644 \u0628\u0637\u0627\u0642\u0629 \u0645\u062e\u062a\u0648\u0645\u0629 \u0631\u0642\u0645\u064a\u0629 \u0623\u0648 \u0631\u0635\u064a\u062f \u0639\u0644\u0649 \u0627\u0644\u0637\u0644\u0628 \u0627\u0644\u0642\u0627\u062f\u0645\u060c \u0648\u0631\u0643\u0651\u0632 \u0642\u0628\u0644\u0647\u0627 \u0639\u0644\u0649 \u062c\u0648\u062f\u0629 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0648\u0633\u0631\u0639\u0629 \u0627\u0644\u0631\u062f\u060c \u0644\u0623\u0646 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0644\u0627 \u064a\u0639\u0648\u0636 \u062a\u062c\u0631\u0628\u0629 \u0633\u064a\u0626\u0629.<\/p>\n\n\n<!-- baigr-related -->\n\n<h2 class=\"wp-block-heading\">\u0627\u0642\u0631\u0623 \u0623\u064a\u0636\u064b\u0627<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"https:\/\/baigr.com\/blog\/%D8%B9%D9%85%D9%84%D8%A7%D8%A4%D9%83-%D9%8A%D9%86%D8%B3%D9%88%D9%86%D9%83%D8%9F-7-%D8%B9%D9%84%D8%A7%D9%85%D8%A7%D8%AA-%D8%B6%D8%B9%D9%81-%D9%81%D9%8A-%D8%A8%D9%86%D8%A7%D8%A1-%D8%A7%D9%84%D8%B9%D9%84\/\">\u0639\u0645\u0644\u0627\u0624\u0643 \u064a\u0646\u0633\u0648\u0646\u0643\u061f 7 \u0639\u0644\u0627\u0645\u0627\u062a \u0636\u0639\u0641 \u0641\u064a \u0628\u0646\u0627\u0621 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/a><\/li>\n\n\n<li><a href=\"https:\/\/baigr.com\/blog\/%D9%84%D8%A7-%D9%8A%D8%B4%D8%AA%D8%B1%D9%88%D9%86-%D9%85%D9%86%D8%AA%D8%AC%D9%83-%D8%A8%D9%84-%D9%82%D8%B5%D8%AA%D9%83-%D8%AF%D9%84%D9%8A%D9%84-%D9%82%D8%B5%D8%A9-%D8%A7%D9%84%D8%B9%D9%84%D8%A7%D9%85\/\">\u0644\u0627 \u064a\u0634\u062a\u0631\u0648\u0646 \u0645\u0646\u062a\u062c\u0643 \u0628\u0644 \u0642\u0635\u062a\u0643: \u062f\u0644\u064a\u0644 \u0642\u0635\u0629 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629<\/a><\/li>\n\n\n<li><a href=\"https:\/\/baigr.com\/blog\/%D8%A7%D9%84%D8%AA%D8%B3%D9%88%D9%8A%D9%82-%D8%A7%D9%84%D8%A5%D9%84%D9%83%D8%AA%D8%B1%D9%88%D9%86%D9%8A-%D8%AF%D9%84%D9%8A%D9%84%D9%83-%D8%A7%D9%84%D8%B4%D8%A7%D9%85%D9%84-%D9%85%D9%86-%D8%A7%D9%84\/\">\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a: \u062f\u0644\u064a\u0644\u0643 \u0627\u0644\u0634\u0627\u0645\u0644 \u0645\u0646 \u0627\u0644\u0635\u0641\u0631 (2026)<\/a><\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">\u0639\u0645\u0644\u0627\u0624\u0643 \u064a\u0634\u062a\u0631\u0648\u0646 \u0645\u0631\u0629 \u0648\u0644\u0627 \u064a\u0639\u0648\u062f\u0648\u0646\u061f<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0646\u0633\u0627\u0639\u062f\u0643 \u0641\u064a BAIGR \u0639\u0644\u0649 \u0628\u0646\u0627\u0621 \u0631\u0633\u0627\u0626\u0644 \u0645\u0627 \u0628\u0639\u062f \u0627\u0644\u0634\u0631\u0627\u0621 \u0648\u0639\u0631\u0648\u0636 \u0627\u0644\u0639\u0648\u062f\u0629 \u0648\u0628\u0631\u0646\u0627\u0645\u062c \u0648\u0644\u0627\u0621 \u0645\u0646\u0627\u0633\u0628 \u0644\u062d\u062c\u0645 \u0645\u0634\u0631\u0648\u0639\u0643\u060c \u0648\u0646\u0631\u0628\u0637\u0647\u0627 \u0628\u0623\u062a\u0645\u062a\u0629 \u062a\u0639\u0645\u0644 \u0641\u064a \u0627\u0644\u062a\u0648\u0642\u064a\u062a \u0627\u0644\u0635\u062d\u064a\u062d \u062f\u0648\u0646 \u062c\u0647\u062f \u064a\u062f\u0648\u064a.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/baigr.com\/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA%D9%86%D8%A7\/%D8%A3%D8%AA%D9%85%D8%AA%D8%A9-%D8%A7%D9%84%D8%AA%D8%B3%D9%88%D9%8A%D9%82\/\">\u0627\u0643\u062a\u0634\u0641 \u062e\u062f\u0645\u0629 \u0623\u062a\u0645\u062a\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u2190<\/a><\/strong><\/p>\n\n\n<!-- baigr-sources -->\n\n<h2 class=\"wp-block-heading\">\u0627\u0644\u0645\u0635\u0627\u062f\u0631<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"https:\/\/hbr.org\/2014\/10\/the-value-of-keeping-the-right-customers\" target=\"_blank\" rel=\"noopener\">The Value of Keeping the Right Customers<\/a> \u2014 Harvard Business Review<\/li>\n\n\n<li><a href=\"https:\/\/www.businesswire.com\/news\/home\/20260203264831\/en\/Antavo-Global-Customer-Loyalty-Report-2026-Marketers-Are-Spending-More-Than-Half-of-Total-Budgets-on-Loyalty\" target=\"_blank\" rel=\"noopener\">Antavo Global Customer Loyalty Report 2026: Marketers Are Spending More Than Half of Total Budgets on Loyalty<\/a> \u2014 Antavo via Business Wire<\/li>\n\n\n<li><a href=\"https:\/\/www.epam.com\/insights\/ebook\/global-consumer-loyalty-research-ebook-series\/consumer-loyalty-ebook-middle-east\" target=\"_blank\" rel=\"noopener\">Consumer Loyalty in the Middle East<\/a> \u2014 EPAM<\/li>\n\n\n<li><a href=\"https:\/\/www.netpromotersystem.com\/about\/measuring-your-net-promoter-score\/\" target=\"_blank\" rel=\"noopener\">Measuring Your Net Promoter Score<\/a> \u2014 Bain &amp; Company &#8211; Net Promoter System<\/li>\n<\/ol>\n\n\n\n<script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/baigr.com\/#org\",\"name\":\"BAIGR\",\"url\":\"https:\/\/baigr.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\/\/baigr.com\/images\/logo.png\"}},{\"@type\":\"BlogPosting\",\"@id\":\"https:\/\/baigr.com\/blog\/%d9%88%d9%84%d8%a7%d8%a1-%d8%a7%d9%84%d8%b9%d9%85%d9%84%d8%a7%d8%a1\/#article\",\"headline\":\"\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621: \u062d\u0648\u0651\u0644 \u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0644\u0645\u0631\u0629 \u0648\u0627\u062d\u062f\u0629 \u0625\u0644\u0649 \u0639\u0645\u064a\u0644 \u062f\u0627\u0626\u0645\",\"description\":\"\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u062e\u0637\u0648\u0627\u062a \u0639\u0645\u0644\u064a\u0629: 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\u0639\u0645\u0644\u0627\u0621 \u062c\u062f\u062f\u061f\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"\u0644\u0623\u0646 \u062a\u0643\u0644\u0641\u062a\u0647 \u0623\u0642\u0644 \u0628\u0643\u062b\u064a\u0631. \u0628\u062d\u0633\u0628 Harvard Business Review \u0642\u062f \u064a\u0643\u0644\u0641 \u0627\u0643\u062a\u0633\u0627\u0628 \u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f \u0645\u0627 \u0628\u064a\u0646 5 \u064825 \u0636\u0639\u0641\u0627\u064b \u0645\u0646 \u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0639\u0645\u064a\u0644 \u062d\u0627\u0644\u064a\u060c \u0648\u0646\u0642\u0644\u062a \u0639\u0646 Bain & Company \u0623\u0646 \u0631\u0641\u0639 \u0627\u0644\u0627\u062d\u062a\u0641\u0627\u0638 \u0628\u0646\u0633\u0628\u0629 5% \u064a\u0632\u064a\u062f \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0628\u064a\u0646 25% \u064895%. \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u062d\u0627\u0644\u064a \u064a\u0639\u0631\u0641\u0643 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